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Anastasia Griva, Cleopatra Bardaki and Katerina Pramatari, members of the ELTRUN research center of the Athens University of Economics and Business, won the best paper award for the paper entitled "Customer Visit Segmentation Using Market Basket Data", in the IFIP and AIS International Symposium "Special Interest Group on Decision Support and Analytics (SIGDSA)/ IFIP WG8.3 symposium: Innovations in Data Analytics", that took place in Dublin, Ireland, 11 December 2016.

The paper concerns data-driven innovations in retail and discusses the application of data-mining techniques to identify purchasing patterns and support customer segmentation in retailing.